Sam’s Club, Costco, Walmart; Do we really need a gallon jar of pickles?

We consume a variety of resources and products today, moving beyond basic needs to include luxury items and technological innovations. Such consumption beyond minimal and basic needs is not necessarily a bad thing in and of itself. However, increasingly, there are important issues around consumerism that need to be understood. For example: How are the … Continue reading Sam’s Club, Costco, Walmart; Do we really need a gallon jar of pickles?

Signal to Noise

Data does not equal information. Data has no value until it has been received and understood by an individual. When understanding takes place, the data is transformed into information. Anything that interferes with the reception and understanding of data is noise. Information does not equal knowledge. Knowledge is a construct that is created in the … Continue reading Signal to Noise

A Steady Diet of Soda Pop and Ritalin…

In these days of evil presidentes we are all working for the clampdown. We are taught to obey, consume, comply and breed. The public is pacified by new spinning rims, giant televisions and huge vehicles meant for passing over mountain tops though most have only seen a few puddles in the Starbucks’ parking lot. Meanwhile, … Continue reading A Steady Diet of Soda Pop and Ritalin…